If you’re not sending website users to dedicated landing pages, you could be losing business to your competitors!
What are the benefits of a Landing Page?
A landing page is a great way to drive traffic, improve your SEO and increase leads. It can also form part of an effective PPC strategy.
Landing pages lead customers to a specific service or product and then encourage them to take action. This is sometimes your only opportunity to create conversions or build a customer base.
We do this by creating, testing and constantly improving landing pages so we can boost conversions and increase your sales by leading potential clients down sales funnels.
Why are Landing Pages better than a Website Homepage?
Higher Sales Conversion
A landing page is set up with one thing in mind, create a lead or generate a sale. Landing pages are highly focused and have a much higher conversion rate.
Grab Readers Attention
You can remove any distractions that you might have on your homepage and drive the attention to help increase conversions.
Running several landing pages allows us to better monitor results, tweak pages and drive up conversion rates. Giving you a better return on your advertising budget.
If you are sending paid ads to your homepage, switching to a landing page can skyrocket conversions and increase your sales.
The pages on your website can often be limited by your theme and styling. A landing page can have full flexibility where the content is placed or can even exist on a microsite.